Ethereum Push Notification Service (EPNS) is a blockchain protocol that enables services to communicate with its users (wallet addresses) in a decentralized way.
The DeFi aspect of the protocol ensures the notifications are incentivized i.e. users will also be receiving token incentives from the notifications.
Furthermore, the decentralized nature of the protocol enables delivery to any centralized or decentralized platforms which paves the way for communication to occur across any platform whether it’s a mobile app, user crypto wallets, web browsers or any other platform that chooses to integrate the protocol.
Content independent - Protocol does not dictate what content can or can't be delivered to service users. Only services can decide what to communicate to their users!
User centric- The user always opts in for alerts from a service before they can notify you. Indirect consent, while an option will require the service to reward you first!
Incentivized alerts- We are a DeFi protocol but a different one! We use Staking by Service, that is Lend out to AAVE to generate Interest which is distributed among the service's subscribers.